Our mission

We are here to help people live better

With 170 years of accumulated knowledge, we know saunas and steam are a vital part of healthy living. So, we help people live better by creating traditional Nordic sauna, steam and infrared wellness experiences for a modern lifestyle. This is our mission.

As we pursue our mission, we continually work toward our goal of becoming the most trusted and respected sauna, steam and IR brands providing wellness and health through innovation and design. The market's interest in wellness is thriving, and with some of the world's finest brands, we see a very bright future!

Recently, we have worked intensively to analyze our market position and realized that a new name and strategic changes would increase opportunities to take market shares and build stronger relationships with customers for all of our brands.

With Sauna360 playing a strategic and supportive role, the incorporated brands will represent unique values and together build a complete offering with traditional sauna, steam, and infrared heating. The next step will be to create new websites, initiate marketing activities, and explore all opportunities for growth and development. Down the road, the company aims for an IPO (Initial Public Offering).

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Help people
live better